A new journey begins, asking Why…

Ana Ginja QuillinanBeing in marketing these days is truly a marathon.  It’s not a walk in the park, it’s a fast sprint to the finish line. Business is brewing, and I don’t think it’s just because the Fall is upon us. It’s a reflection of the openness I’ve been having – the inspiration I’m accepting, the errors of my past I’m correcting and the focus of my future I’m embracing.

This journey has taken me from saying ‘how’ I add value to a client, to ‘why’ I do what I do. Just take this quick example so brilliantly told by Simon Sinek in his Ted video.

Simon Sinek – Start with Why via TED

There’s a lot more to say – stay tuned….