A new journey begins, asking Why…
Being in marketing these days is truly a marathon. It’s not a walk in the park, it’s a fast sprint to the finish line. Business is brewing, and I don’t think it’s just because the Fall is upon us. It’s a reflection of the openness I’ve been having – the inspiration I’m accepting, the errors of my past I’m correcting and the focus of my future I’m embracing.
This journey has taken me from saying ‘how’ I add value to a client, to ‘why’ I do what I do. Just take this quick example so brilliantly told by Simon Sinek in his Ted video.
Simon Sinek – Start with Why via TED
There’s a lot more to say – stay tuned….
Ana is a well known marketing strategist and social media trainer, and is the face of AMTM Consulting. Her energy and enthusiasm are infectious and she creates a buzz wherever she is.
When she's not tapping away on her MacBook you'll find her checking in, QR scanning, rating, you name it. 
